By Matthew Prinn Buying Legal Counsel (Buying Legal) is the international trade organization for legal procurement best practices for buying legal services and technology. In its recently released 2021 Marketing Intelligence Report, it takes a deep dive into the minds of buyers of legal services: legal procurement professionals. These professionals […]
Legal Marketing
UNIVERSITY PARK, Pa. — Franklin Carter, the William A. Donan Clinical Professor of Marketing in the Penn State Smeal College of Business, received two awards recently at the 2022 American Marketing Association International Collegiate Conference. Carter was awarded a Lifetime Achievement Award, as well as third place in the Hugh […]
LAS VEGAS — Las Vegas chapels of love that use Elvis Presley’s likeness could find themselves becoming Heartbreak Hotels. The licensing company that controls the name and image of “The King” is ordering Sin City chapel operators to stop using Elvis in themed ceremonies, the Las Vegas Review-Journal reported May […]
RALEIGH, N.C. (WGHP) – Hemp and CBD could become illegal in North Carolina by the end of June as the state’s temporary legalization comes to an end. Now, the state Senate has approved the bill that would keep it legal. On Tuesday, the North Carolina Senate unanimously voted to pass […]
Just because we’re in pandemic recovery mode doesn’t mean your law firm’s budget has immediately shot up to pre-pandemic levels. And even if there are plenty of funds, now may not be the time to make huge asks. Here are several ways legal marketers can make a big splash without […]
SALT LAKE CITY–(BUSINESS WIRE)–Quotient Technology Inc. (NYSE: QUOT) (“Quotient” or the “Company”), the leading digital media and promotions technology company, today announced that it has entered into a cooperation agreement with Engaged Capital, LLC (“Engaged Capital”). As part of the cooperation agreement, the Company appointed Matthew O’Grady as a Class […]
Boston, MA, April 08, 2022 –(PR.com)– The Web Marketing Association is looking for the best legal websites in the world as part of their 26th annual international WebAward Competition for Web site development at www.webaward.org. The WebAwards is the standards-defining competition that sets benchmarks for 96 industries, including legal websites, based […]
Item 1.01. Entry into a Material Definitive Agreement. On May 16, 2022, Quotient Technology Inc. (the “Company”) entered into a Cooperation Agreement (the “Cooperation Agreement”) with Engaged Capital, LLC and certain of its affiliates (collectively, the “Engaged Group“). Pursuant to the Cooperation Agreement, the Board of Directors of the Company […]
Attending an industry convention or trade conference can be a huge turning point in an agency professional’s career, introducing them to new connections, opportunities and ways of working. With so many to choose from, though, it can be a challenge to figure out which events would be most beneficial. Depending […]
Iris Jones, chief marketing and client development officer at Akerman, spent the first few years of her career as the Austin city attorney and doing civil trial work at a small firm in Austin. Since then, Jones, who joined Akerman last May, has spent more than two decades working in client […]
The Los Angeles Business Journal recognizes Manganiello for her commitment to diversity, equity and inclusion LOS ANGELES, March 24, 2022 /PRNewswire/ — Equinox Strategy Partners‘ Managing Director Lana Manganiello has been selected by the Los Angeles Business Journal as a ‘Community Impact Award’ nominee for its 2022 Diversity, Equity & Inclusion Awards. This […]
“While the GDPR has sparked progress in advancing privacy protections and awareness globally, it has proven after more than three years to be much better in theory than in practice,” says John Wiltshire, president and CEO, CMA. “There are growing concerns that the law’s pitfalls are stifling innovation, overwhelming regulators […]
BUIES CREEK – Fred Whitfield, the president, vice chairman, alternate governor and minority owner of the NBA’s Charlotte Hornets and a two-time Campbell University graduate, will deliver the commencement address for Campbell’s main campus graduation ceremony on May 14. The ceremony — for graduates of Campbell’s College of Arts & […]
Midlife curious is not a crisis. It’s a healthy self-reflection and calibration of what’s important to you… You wake up every morning and you already feel behind. So many emails, a drum beat of upcoming meetings (for today, the rest of the week and seemingly forever), and your feeds are […]
What is ESG? Environmental, social and corporate governance (collectively referred to as ESG) is generally used to describe criteria or standards by which companies can be measured with respect to a broad range of socially desirable ends. These data points are then incorporated into the decision-making and risk management process […]
RESEARCH TRIANGLE PARK – The Triangle job market remains in good shape, as North Carolina’s unemployment rate continues to drop and local employers added thousands of new job openings last week. As TechWire covered recently, the NC Department of Commerce released its latest seasonally-adjusted unemployment figures showing that the state’s unemployment […]
Source: AdobeStock. Despite continued uncertainty about the future of COVID-19 pandemic, credit union groups are forging ahead with plans for numerous in-person conferences in 2022. Here’s a rundown of what’s been planned so far for the year, in alphabetical order by group name, along with links to conference registration pages […]
Wednesday, February 2, 2022 Leslie Valenza is a communications professional with 15 years of legal marketing experience. As a vice president at Poston Communications, she manages the development of a range of knowledge-based content for law firm and other professional services clients, from awards submissions to blog posts and bylined articles, to […]
Hence, we are launching a new monthly feature on legal marketing designed to guide you through the law marketing landscape and help you to gain a better understanding of how to effectively market your business. This month, we begin with the question of how much money you should spend on […]
The next election for the Waxahachie City Council is set for May 7. In Place 2, incumbent Doug Barnes, who is serving as the mayor, will face Johnny Bryant and Patrick Souter. Candidates were asked to fill out a questionnaire regarding their campaign, and below are their responses: Doug Barnes […]